Strane is a part of Holistic Industries, a "Greenhouse of Brands" – which also includes well-known names in cannabis, such as Liberty, Garcia Hand Picked, and more! Strane matches cannabis products to the exact needs and tastes of each patient and adult-use enthusiast – from flowers and cartridges to PAX pods and concentrates.
Strane came to us in need of a new website. They had designs ready, but they needed a very technical and trustworthy team to get the website built and fine-tuned for the ideal functionality. They turned to the Imaginovation team for custom website development and implementation.
The most important task the website needed to accomplish was providing users with information about Strane, then directing them to the products they needed with ease.
The client walked away with a fully functional and responsive website built and customized according to their exact needs. Users can now use the Strane website to learn more about the company and locate the cannabis products sold at different locations.
This project was a little different than many of our other ones. Strane had a firm idea of what they wanted – and had taken a number of steps to get the ball rolling. Our goal was to find the perfect synergy between the branding and design elements they provided and translate it into a smooth UX. Here’s how we did it:
Discovery & Planning
We started by analyzing the designs provided by the client to get a feel for the brand, look, and feel of the new website.
Development
With designs in place and a clear direction for the site’s functionality, we had two dedicated Imaginovation developers get right to work with the development phase.
Testing & Launch
As with any development project, we needed to take every single precaution to ensure there would be no hiccups or inconsistencies in the user experience.
The newly developed website for Strane successfully combined the client's design vision with technical excellence. The integration of lazy loading improved page load times, while the adoption of Netlify CMS empowered the client to manage content dynamically. Additionally, the inclusion of Google Maps facilitated easy store location for users, enhancing overall user engagement.
in website load speed
in content publishing time
"Imaginovation not only met but exceeded our expectations, helping us transform our operations into a seamless digital experience."
"What impressed me the most was their attention to detail. They didn't just focus on getting the job done; they ensured that it was user-friendly, visually appealing, and optimized for performance."
“Their expertise and technical knowledge allow them to deliver highly specified solutions.”
Our web developers bring a wealth of experience and expertise to the table. Here are the technologies we work with:
ReactJS
Netlify
Gatsby
