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In today's episode of Tales from the PROS, I talk with Anthony Blatner, who is the founder of Speedwork Social, a top LinkedIn Advertising agency. He is known as one of the top LinkedIn ads experts in the industry, having managed millions in ad spend and generating over 100,000 new sales opportunities.
As a previous tech founder and ex-IBMer, he has seen a lot of companies have explosive growth with good technology and good marketing, while others (even though they had a great product or service) fail without effective marketing.
In 2016, this successful entrepreneur started Speedwork to help those companies unlock their B2B marketing potential. By blending his experience in marketing and software, he is able to help businesses reach high-level decision-makers at scale using LinkedIn Ads and technology.
In this episode, we talk about Anthony’s journey to entrepreneurship and his experience of building and growing a B2B LinkedIn advertising agency. We talk about mistakes businesses make in sales and marketing, and the future of LinkedIn.
Don't Miss: 1. Why Anthony chose LinkedIn as a platform for his business - 7:50 2. Mistakes businesses make in their sales and marketing efforts - 20:50 3. Growing an advertising agency with the LinkedIn platform - 35:15
Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192
Topics We Discuss: 1. Anthony’s inspiring story of how he got to where he is today 2. Why Anthony started a B2B LinkedIn advertising agency 3. What it takes to really succeed in generating leads from LinkedIn 4. Anthony explains what he is learning while growing and scaling an agency 5. The biggest problems and issues that people make with their sales and marketing efforts 6. The future of LinkedIn and where lead generation is headed in today’s market 7. Some of Anthony’s toughest obstacles and how he overcame them 8. Anthony defines his story in one word
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Meet The Host
Michael Georgiou is the Co-founder at Imaginovation and the podcast host of Tales from the PROS. As an entrepreneur and business leader, he is passionate about sharing stories that inspire innovation and growth.
Eric Lawrence is the Director of Growth at Imaginovation. As co-host of Tales from the PROS, he brings years of experience working directly with clients seeking software and application development solutions. His insights help businesses understand what to look for in a development partner and how to set projects up for success.
Insightful and Value Added Content
Binged on some of the content recently and absolutely loved the conversations. Real authentic content from the people who have been in the trenches. Michale is a great host and content creator, I recommend this podcast to all the folks who are into business/entrepreneurial adventure.
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Experience enrich the life and listening to inspirational peoples life put us where we are and to where to head to. It's also speaks about taking decisions at the right time will change our life. Great interaction by Mr. Georgiou as cool and informative questions. One word.. fantabulous
Mr
Experience enrich the life and listening to inspirational peoples life put us where we are and to where to head to. It's also speaks about taking decisions at the right time will change our life. Great interaction by Mr. Georgiou as cool and informative questions. One word.. fantabulous
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