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EPISODE #55

Generating Business Results With Effective And Strategic Digital Content

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In this episode of Tales from the PROS, I talk with Kelsey Raymond, who is the Co-founder and CEO of Influence & Co., an award-winning Inc. 5000 company and one of the leading content marketing agencies in the US.

Kelsey started her entrepreneurial journey at a very young age. She has been able to bootstrap her way to building a company with over 50 full-time employees and working with Fortune 500's by helping them with their content marketing strategies and execution, generating business results.

Kelsey has also been featured as a Forbes 30 Under 30 in Marketing and Advertising, an EY Entrepreneur of the Year Finalist, Columbia Business Times 20 Under 40, and SBA of Missouri's Small Business Person of the Year. In this episode, we talk in-depth about Kelsey's story, bootstrapping a content marketing agency, and strategies for scaling a company.

Don't Miss:
1. Kelsey's journey to entrepreneurship - 02:35
2. How to humanize your sales strategy - 15:45
3. Why you need to be honest and vulnerable when you tell your story - 39:10

Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192

Topics We Discuss:
1. Kesley's inspiring story of how she got to where she is today
2. How to bootstrap a content marketing agency in a saturated space
3. Strategies and advice on how to scale a company
4. How to generate business results from effective and strategic digital content
5. The power of storytelling in today's digital content
6. The future of content marketing
7. Kelsey defines her story in "one-word."

Follow Kelsey Raymond:
Website: https://www.influenceandco.com/
LinkedIn: https://www.linkedin.com/in/kelseymeyer1
Twitter: http://twitter.com/Kelsey_M_Meyer

Follow Me and Subscribe:
https://linktr.ee/mgeorgiou22

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Meet The Host

Michael Georgiou is the Co-founder at Imaginovation and the podcast host of Tales from the PROS. As an entrepreneur and business leader, he is passionate about sharing stories that inspire innovation and growth.

Eric Lawrence is the Director of Growth at Imaginovation. As co-host of Tales from the PROS, he brings years of experience working directly with clients seeking software and application development solutions. His insights help businesses understand what to look for in a development partner and how to set projects up for success.

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iThumes reviews
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One of the best business podcasts! 🚀

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01/31/2022PanosGLuvsSpurs

I have listened to several business podcasts over the years and I have to say that Tales from the PROS is within my top three favorites. Michael does a GREAT job creating an authentic and real conversation and atmosphere with the amazing guests he has on the show. If you want to learn about the realities of business, insights on how to be successful, the power of storytelling, and how overcome the business struggles that life throws at us, then this podcast is for you. I highly recommend checking it out and be ready to learn and be inspired! 🎙🎯

Amazing insight!

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03/09/2022Tragic Windows lol

Michael is a great host and I really enjoy listening in on the conversations he has with business leaders. This podcast is great for anyone wanting to borrow ideas for their own business and looking to expand professionally!

An Educational Delight

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09/22/2021svm29977

This podcast presents fascinating insight into the world of business and entrepreneurship. I am in no way, privy to these topics and have found these interviews to be incredibly educational. Michael talks with trailblazers from all walks of the business world and I am here for it!!!

Love “Tales from the PROS”!

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09/07/2021ENFBusiness85

Michael Georgiou is a thoughtful and engaging host who chooses such a fascinating group of interviewees for his podcast! All of the thought-leaders, entrepreneurs, and business pros Michael invites on are exemplary in their fields and on the vanguard. I love listening to “Tales from the Pros” for inspiration and also a well- rounded and entertaining session. I highly recommend getting hooked on this podcast!

Mr podicast

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09/01/2021Chris Utke

Michael’s podcast’s are amazing and very inspiring. As his best friend I’ve seen the great times and the struggles of Michael building his company. He has put sweat and blood into his company and I couldn’t be prouder of him. These podcasts are great to see and anyone would be so lucky to be on it. Mike keep grinding and you are doing amazing things in life brother!!!

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