In recent years, artificial intelligence has made significant advances and is now being used in various industries, including sports. 

AI is transforming the sports industry in many ways. It is making the training process competitive and more efficient. It is also helping to analyze and predict athletes’ performance.

In this blog post, you can find an overview of the current state of AI in the sports industry, as well as seven practical, real-life applications of it.

AI in Sports Industry: An Overview

There are many potential applications of AI in the sports industry. It is becoming so ubiquitous that statistics show the AI segment in the sports industry will reach a value of 19.2 billion dollars by 2030.

As far as practical applications are concerned, here is an example – AI can be used to analyze large amounts of data to identify patterns and trends. This information can be used to improve player performance, make strategic decisions, and better understand the game.

AI can also be used to create virtual reality environments that can be used for training and player development. It is already being used by some of the biggest names in sports.

For example, the National Football League (NFL) has been using this technology to analyze game film and improve player performance. Major League Baseball (MLB) is using AI to help teams make better decisions about player personnel. And the National Basketball Association (NBA) is using AI to improve its scouting process.

There are many potential benefits of using artificial intelligence in the sports industry. It can help teams save time and money while also improving performance.

For example, AI can be used to reduce the amount of film that needs to be reviewed by coaches. AI can also be used to create custom training programs for athletes based on their specific needs.

An unexpected benefit is that it also has the potential to help smaller teams compete against larger teams by providing them with access to the same data and tools that the more prominent teams have.

The use of AI in the sports industry is still in its early stages, but the potential applications are endless. As it continues to develop, the sports industry will continue to find new and innovative ways to use it.

Applications and Use Cases of AI in Sports

We have spoken a bit about the industry itself and the usage of AIs in the industry in general. Now let's dive into some applications and use cases of AI in the sports industry.

1. Create Predictive Models of Player Performance

Predictive modeling

Predictive modeling is a type of AI that can be used to make predictions about future events. This type of AI is often used in marketing and financial applications. However, it is also used in sports to predict player performance.

Predictive models can be used to identify players who are likely to get injured or underperform. Coaches and managers can use this information to make decisions about player rotations and game strategy.

Additionally, predictive modeling can be used to identify players who are likely to have breakout seasons. Teams can use this information to make trades or signings.

One way AI is used to create predictive models of player performance is by using machine learning algorithms to analyze data about past performances. This data includes player stats, injuries, and disciplinary records. By analyzing this data, AI can develop models that can predict how a player will perform in the future.

This type of AI can be used to make predictions about a number of different things, including:

  • How likely a player is to get injured
  • How likely a player is to underperform
  • How likely a player is to have a breakout season?

Using AI to analyze game footage has several benefits. It can help teams identify patterns and trends they may not have been aware of. This can help them make better strategic decisions during games, which can give them a competitive edge.

One way AI is used to analyze game footage is by using machine learning algorithms to identify and track specific players or objects on the field. This can help teams better understand players' movement and the game's flow.

Additionally, AI can be used to evaluate player performance. This can help teams identify which players are performing well and which ones need improvement.

3. Personalized Training

Personalized Training

Many athletes are now using AI to help them train more effectively. AI can be used to create personalized training programs that are tailored to an individual athlete’s needs. Additionally, AI can be used to monitor an athlete’s progress and provide feedback. This information can be used to make adjustments to the training program.

Some of the benefits of using AI to help athletes train include:

  • Improved performance
  • Fewer injuries
  • Quicker recovery times

4. Create Better Sports Equipment

Companies are now using AI to create better sports equipment. For example, Adidas has developed a soccer ball that uses AI to adjust its flight path in order to improve accuracy. Additionally, Wilson has created a tennis racket that uses AI to help players hit the ball with more power and precision.

AI has improved sports equipment by helping to create more accurate and powerful products. Additionally, AI has helped to develop products that are customized to the needs of individual athletes. This means that athletes can now train more effectively and improve their performance.

Some other examples of sports equipment that has been improved by AI include:

  • Golf clubs can adjust their swing weight depending on the user’s preferences. They work by having sensors that track the user's swing. This data is then used to adjust the club's swing weight so that it is more suited to the individual user. 
  • Running shoes that can automatically adjust the amount of cushioning based on how tired the user is. The shoes will learn how tired the user is by monitoring their movement and heart rate. Based on this information, the shoes will then adjust the amount of cushioning accordingly.
  • Bicycles that can calculate the most efficient route to take based on the user's destination. This is done by using a combination of GPS data and traffic data.

5. Improve Fan Experiences

Many sports teams are now using AI to improve fan experiences. For example, the Golden State Warriors use AI to create virtual reality experiences for fans. Additionally, the Los Angeles Dodgers use AI to help fans find their seats in the stadium.

There are a number of other different ways that AI is being used to improve fan experiences. Some of these ways include:

  • Create virtual reality experiences for fans. This allows fans to feel like they are right in the middle of the action.
  • Help fans find their seats in the stadium. This is done by using a camera to scan the faces of fans and match them with their ticket information.
  • Provide fans with personalized content. This includes things like showing highlights of a game that are tailored to the individual fan’s preferences.
  • Help fans interact with their favorite players. This is done by using chatbots that can answer questions from fans and provide information about the player.
  • Monitor social media to see what fans are saying about their team. This allows teams to address any negative sentiment quickly.
  • Track the movements of fans in the stadium. This information is then used to improve the stadium's layout and traffic flow.
  • Create experiences that are based on biometrics. This includes things like using a fan’s heart rate to determine when they are most excited during a game.
  • Help fans buy tickets to games. This is done by using a chatbot to ask questions about the fan’s preferences and then suggest games that they might be interested in.
  • Provide fans with discounts on products and services. This is done using a chatbot to identify a fan's interest in a product or service.
  • Assist fans find parking spaces. It does this by using a camera to scan the faces of drivers and match them with their car’s license plate information.

6. Prevent Injuries

The financial damage to players being injured can be significant. For example, if a player is injured and misses a significant amount of time, the team may have to pay his salary while he is out. Additionally, the team may lose money if he is not able to play in games. This can be particularly costly if the team is in the playoffs or is fighting for a division title.

Many teams are now using AI to monitor player health in order to prevent these costly injuries. For example, the Chicago Cubs use AI to track player fatigue levels. Additionally, the Cleveland Indians use AI to monitor players’ sleep patterns. These systems can help identify players who are at risk of injury and help prevent them from getting injured.

The Seattle Seahawks have developed software that uses machine learning to identify players who are at risk of injury. This information can be used to make decisions about player rotations and game strategy. Additionally, the NFL is using AI to develop a system that can identify concussions. This information can be used to improve player safety.

7. Help with Officiating

Officiating referee

Many sports leagues are now using AI to help with officiating. For example, the NBA is using AI to call fouls. Additionally, MLB is using AI to track the location of balls and strikes. This information can be used to make decisions about game strategy.

AI is also being used to help with officiating in other ways. For example, the NHL is using AI to determine whether or not goals should be counted. Additionally, the PGA is using AI to identify penalties. This information can be used to make decisions about game strategy.

Furthermore, many sports leagues are now using this tech to help with rule enforcement. For example, the NFL is using AI to review close calls. This information can be used to make decisions about game strategy.

Build an AI-Enabled Application with Imaginovation

AI is changing the way that sports are played and officiated. These changes are leading to better player safety, more accurate calls, and more efficient game strategy.

AI is becoming an essential part of the sports world and will continue to have a significant impact in the future.

If you are interested in building AI-enabled solutions for your business? get in touch with us.

We are an award-winning technology company with vast experience in crafting remarkable digital success stories for diverse companies. Let’s talk.

Author

Pete Peranzo
Co-Founder

Book A Consultation

Book a meeting with one of our team members and we will help you plan out your next steps. You can also use our calculator tool to receive a rough estimate on your project.

Related Articles

Estimate Your Project Cost

Use our calculator tool to receive a rough estimate on your project.

project cost calculator