The Challenge
When Mashlife approached us, they had an exciting vision but faced several obstacles in bringing it to life:
- Frequent scope changes and evolving feature requests slowed development and made it difficult to stabilize the project.
- Technical blockers from earlier architecture decisions complicated the implementation of new requirements.
- Event date handling required complex logic to properly display recurring and custom schedules.
- Parsing city and state data from Google addresses led to inconsistent results, particularly in countries without state structures.
- Search functionality needed refinement to account for real-world use cases such as abbreviations (“NY” for New York).
These challenges made it clear that Mashlife needed a structured approach to ensure a stable, scalable, and user-friendly product.
